Experian Releases BTB Fraud Prevention Tool

Share this content:
Experian launches Commercial Fraud Insight today, a tool to help business-to-business marketers prevent fraud.

It uses information from Experian's National Business Database of 16 million U.S. businesses and File One database of 215 million consumers to validate application data using criteria such as business names, addresses, phone numbers and business tax ID as well as consumer name, address, Social Security number, driver's license data and date of birth. It also uses the client's own historical application data.

Reasons for creating Commercial Fraud Insight include the losses attributed to BTB fraud and the difficulties businesses face in terms of authenticating business data as opposed to consumer data.

According to Experian, business loan fraud losses exceed $35 billion yearly, not counting fraud losses that can't be pinpointed.

"BTB industry challenges are just more complex," said Carolyn Hardin Levine, director of commercial fraud solutions at Experian, Costa Mesa, CA.

It is difficult for clients to deal with the many variables such as multiple business addresses and names; multiple guarantors and signatories; and Social Security numbers and business tax IDs, she said.

Commercial Fraud Insight also offers online management reports that can be accessed via a Web application, CPU to CPU, automated batch or offline batch processing.

Pricing for the tool is based on the depth and volume of data required. More information can be obtained at www.experian.com/products/commercial_fraud_insight.html or by calling 800/509-5604.

Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters

DM News will debut its latest weekly e-newsletter, DM News' Database Marketing & Data Services Weekly, Thursday, Oct. 6. To make sure you receive all the coverage of new database marketing services and solutions, case studies of successful applications, white papers from experts and suppliers and news of campaigns, contracts, people and companies in the database marketing, CRM and data services field, register below:



Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

We recently were named B2B Magazine's Direct Marketing Agency of the Year, and with good reason: We make real, measureable, positive change happen for our clients. A full-service agency founded in 1974, Bader Rutter expertly helps you get the right message to the right audience at the right time through the right channels. As we engage our clients' audiences along their journey, direct marketing (email, direct mail, phone, SMS) and behavioral marketing (SEM, retargeting, contextual) channels deliver information relevant to the needs of each stage. We are experts at implementing and leveraging marketing technologies such as CRM and marketing automation in order to synchronize sales and marketing communications. Our team of architects and activators plan, execute, measure and adjust in real time to ensure the strategy is working as needed and change things if it's not.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above