Epsilon Tapped as MSP for Epilepsy Foundation

Share this content:
The Epilepsy Foundation has selected Epsilon, a marketing solutions provider, to develop and implement the organization's direct marketing program for private donations.

Epsilon will strengthen donor relationships through personalized communications. It also will plan and execute a renewal program as well as drive and manage supporting programs, including acquisition, subscriptions and online fundraising.

The foundation expects Epsilon's marketing solution to generate information-driven decisions that increase the donor base and donor contributions.

The relationship will begin with a comprehensive analysis of the foundation's legacy program, an audit of creative methodology and the formulation of the foundation's business and marketing objectives and priorities for the next year. While the existing program is primarily delivered offline, Epsilon will continue to evolve the foundation's online campaign efforts.

"Epsilon has a long-standing history of producing extraordinary results for not-for-profit organizations," said Eric Hargis, CEO of the Epilepsy Foundation. "We chose an MSP because we needed a partner beyond the strategy-hatching stage, one that would commit to implementing its recommendations and have the marketing and technological resources to deliver measurable growth."

The Epilepsy Foundation is a national charitable organization composed of more than 60 affiliates that offer awareness programs and assistance to individuals with epilepsy and their families.

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above