EC Approves Clauses for International Data Transfers

Share this content:
The Federation of European Direct & Interactive Marketing said Friday that companies will be able to provide a legal basis for transfers of business data to data controllers outside Europe as of April 1, following the European Commission's approval of standard contractual clauses for digital data transfers.

The EC approved the clauses for data transfers proposed by seven international business associations. EC approval was issued Dec. 27.

Approval of the business associations' clauses came after four years of negotiation. It marks the first time the EC officially approved a mechanism for data transfers proposed by the private sector.

The associations are: The American Chamber of Commerce to the European Union in Brussels; Confederation of British Industry; European Information, Communications and Consumer Electronics Technology Industry Associations; Federation of European Direct and Interactive Marketing; International Chamber of Commerce; International Communication Round Table; and the Japan Business Council in Europe.

Christopher Kuner, chairman of the International Chamber of Commerce's Task Force on Privacy and the Protection of Personal Data, said the clauses provide several advantages for companies over the EC's previous clauses. For example, he said, they do not require the data exporter and data importer to be liable for each other's misuse of the data, as the EC's previous clauses had done.

The text of the clauses, along with a list of some of their advantages over the EC's previous clauses, can be found on these sites:,,,,, and

Melissa Campanelli covers postal news, CRM and database marketing for DM News and To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting


Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences and drive measurable results. PAN services clients out of the firm's four offices: Boston, San Francisco, New York City and Orlando.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above