Customer Data Hygiene Advance Targets Catalogs

CognitiveDATA Inc., Little Rock, AR, has entered into agreements with Catalog Marketing Services, St. Paul, MN, to provide IntelliDRESS, an advancement in customer data hygiene engineered for the consumer catalog industry.

IntelliDRESS is a customer identification, address verification and correction service that bundles a full suite of USPS services, intelligent address correction, duplicate record identification and low yield prospect identification into a single data hygiene service.

IntelliDRESS is powered by Customer Data Integration software.

Catalog Marketing Services, which is a marketing and list processing service company focusing on the catalog industry, will integrate IntelliDRESS into its database marketing service offering for its catalog and direct mail customers.

Catalog Marketing Services clients include The Territory Ahead, FAO Schwartz, Jos. A. Bank, Cabela's and The Sportsman's Guide.

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