CPM Buys Employee Health Services Provider

Share this content:
CPM Marketing Group, a healthcare direct marketing firm, has bought Chicago-based WellNext, which provides employee health and wellness programs, the companies said yesterday.

The acquisition expands CPM's Health2Work program, a service CPM offers to hospitals. In Health2Work, CPM arranges partnerships between hospitals and employers in their areas so that hospitals can offer services to employees, such as free health screenings.

WellNext provides employers with assessments of employee health and creates healthcare services packages tailored to employee needs. This service will become part of the Health2Work program.

Terms of the acquisition were not disclosed. CPM, East Peoria, IL, specializes in providing database analysis and marketing programs for hospitals.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above