CPM Buys Employee Health Services Provider

Share this content:
CPM Marketing Group, a healthcare direct marketing firm, has bought Chicago-based WellNext, which provides employee health and wellness programs, the companies said yesterday.


The acquisition expands CPM's Health2Work program, a service CPM offers to hospitals. In Health2Work, CPM arranges partnerships between hospitals and employers in their areas so that hospitals can offer services to employees, such as free health screenings.


WellNext provides employers with assessments of employee health and creates healthcare services packages tailored to employee needs. This service will become part of the Health2Work program.


Terms of the acquisition were not disclosed. CPM, East Peoria, IL, specializes in providing database analysis and marketing programs for hospitals.


Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here