Coupon Industry Veteran Lillis Dead at 53

Share this content:
Joe Lillis, executive vice president of finance at Cox Target Media, died suddenly on May 7. He was 53.


Before joining the St. Petersburg, FL, cooperative direct mail company, Lillis was executive vice president at Catalina Marketing and a regional president of Advo Inc., two other coupon-distribution concerns.


His previous experience included stints at packaged goods companies, including Phillip Morris, Borden and Sara Lee. He also served as chairman of the Coca-Cola Bottlers' Distribution Council for the U.S.


Lillis was a frequent speaker at direct marketing, retail and grocery conventions.


He is survived by his wife Sharon and three children.
close

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above