Buy.com Purchases E.piphany Software Suite

Share this content:
E.piphany's integrated suite of software solutions, including real-time analytics, campaign management, personalization and integrated contact center management applications, has been purchased by buy.com. According to E.piphany, San Mateo, CA, buy.com will use the solution as a cornerstone of its interactive site to gain insight into its interactions with customers and personalize the customer buying experience in real time.


"The primary reason we chose E.piphany over a variety of CRM vendors is that they provide a Web-based, integrated solution based on real-time analytics that will unify our outbound marketing efforts with our inbound customer support efforts," said Travis Fagan, vice president of customer support at buy.com, Aliso Viejo, CA.


E.piphany's system has also been chosen by Casual Corner Group Inc., Enfield, CT, a retailer of women's apparel, as a key component of the company's click-and-mortar strategy. Casual Corner Group will implement the complete E.piphany solution to unite its inbound service and support with its outbound sales and marketing efforts.
close

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here