Bank of America Selects Trajecta
The Optimization Simulation Environment from Trajecta is an integrated decisioning environment that will provide the bank with detailed, account-level action plans.
The OSE process determines which company-controlled credit card variables -- such as annual percentage rate, credit line, product type and fees -- will maximize the bank's financial objectives. This solution considers the effects of such actions on losses, attrition, balances, fee income and response rates over time.
Trajecta is a subsidiary of Pavilion Technologies Inc., Austin, TX.