Bank of America Chooses Synchrony's Hosted-Anywhere

Share this content:
Bank of America will use Synchrony Communications' integrated customer interaction management suite, called Hosted-Anywhere, the banking firm said yesterday.

Bank of America said it chose the customer relationship management provider's suite based on a comparative evaluation of alternative CRM solutions. It based its decision on functional requirements and technical feasibility, including the availability of the solution in both licensed and application service provider forms.

Hosted-Anywhere is available via both a remote-hosted and licensed-software model. Synchrony made the suite available in November and has seven customers using it.

The Synchrony Hosted-Anywhere suite can be served out of Synchrony's data centers or a client's data center, allowing information technology organizations to become internal ASPs for their business unit clients.


Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above