ATG Upgrade Enhances Publishing, Integration Features

Share this content:
Art Technology Group Inc. yesterday debuted ATG 6.1, an upgrade that includes an enhanced publishing application and integration with major industry application servers.


The upgrade aims to lower operational and information technology costs while yielding better return on investment for users, the Cambridge, MA, company said.


The new ATG Publishing feature, for example, offers an integrated content management solution, using access to the user company's file-based assets. It also helps in updating personalized commerce, portal, self-service and other online applications.


ATG 6.1 will work with Web application servers like IBM's WebSphere 5.0, BEA Weblogic 8.1 and BEA Weblogic 7.0 on Linux, the company said. ATG customers now can build commerce and self-service applications more easily.


ATG 6.1 has an upgraded workflow engine to automate business processes identical to the way the company's scenario personalization feature enables automated customer interactions on the Web.


Users of ATG products include American Airlines, J. Crew, Martha Stewart Omnimedia, Walgreen Co., Wells Fargo & Co., Sun Microsystems, Best Buy Co., Alcatel, Ford Motor Credit and Eastman Kodak Co.


Sign up to our newsletters

Company of the Week

PAN Communications is an award-winning integrated marketing and public relations agency for B2B technology and healthcare brands. PAN's data-driven approach allows the firm to specialize in public relations, social media, content and influencer marketing, and data and analytics. PAN partners with brands to create unique, integrated campaigns that captivate audiences and drive measurable results. PAN services clients out of the firm's four offices: Boston, San Francisco, New York City and Orlando.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above