A&P Canada Contracts CCG For CRM

Share this content:
Customer Communications Group Inc. said yesterday that it has been selected as A&P Canada's customer relationship management agency and is helping it develop a CRM plan to optimize its customer relationships and maximize customer value.

A&P Canada operates 235 grocery stores under the A&P, Dominion, Ultra Food and Drug Mart, The Barn and Food Basics banners throughout Ontario.

CCG, Denver, will help define A&P's CRM objectives and develop a summary of recommendation criteria for A&P's Best Customer Program and its Baby Bonus Club. In addition, CCG will develop a program reward structure and communications strategy that meets customer expectations and needs.

This is a 40 Under 40 Profile. Click here to see all profiles as well as previous year's winners.

Loading links....

Next Article in Data/Analytics

Sign up to our newsletters

Latest Jobs:

Featured Listings