Anchor launches Anchor Retail

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Database marketing and retail processing services provider Anchor Computer Inc. has formed Anchor Retail Solutions, a new member of the Anchor Computer group of companies, and a strategic business dedicated to focusing on servicing its growing retail segment.

Farmingdale, NY-based company provides experience and knowledge to the retail industry on best practices and packaging. It also offers CRM solutions. The formation of this new group is highlighted by its Web site  www.anchorretailsolutions.com.

"We are excited about the continued growth and expansion of our retail services. Our retail division has expanded its capability in data, data services and technology," said Mark Schenker, president, Anchor Computer and CEO, Anchor Retail, in a statement. "We provide turnkey solutions or offer on-demand custom services to retailers who have unique and specific requirements. Both small and large retailers can take advantage of our innovative technology."

Anchor Retail uses Anchor's leading technology including its Retail Shopper Identifier and Retail Data Advantage to partner with its clients and provides innovative tools to turn customer information into profitable strategies and actionable direction.

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