Ameriprise Financial chooses Epsilon for e-mail, CRM

Share this content:

Epsilon announced March 28 that Ameriprise Financial, a leading financial planning services company, has chosen Epsilon's Interactive Services group to power e-mail communications services to its customers.

Minneapolis-based Ameriprise Financial has more than 2.8 million individual, business and institutional clients. The company also has more than $440 billion in owned, managed and administered assets as of Sept. 30, 2006.

Dallas-based Epsilon, a provider of multichannel, data-driven marketing technologies and services, said it would enable Ameriprise Financial to continue its initiatives to build and expand interactive e-mail communications programs that provide customers with personalized information to help them achieve their financial goals.

Ameriprise said it chose Epsilon because of the company's integrated technology, its experience and expertise in the financial services industry, and its ability to provide continuing guidance and support as a strategic marketing partner.

Sign up to our newsletters

Company of the Week

USAData helps businesses find new customers and grow their current customers through a combination of data and digital marketing services, and easy-to-use SaaS technology products. We enrich customer data so businesses can more effectively target and communicate with customers, and connect them with their best look-alike prospects through digital and traditional channels. We make it easy through simple, self-serve applications and APIs, as well as through full-service programs managed by our Data and Digital experts. 

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above