Alliance, Epsilon report growth

Share this content:

Alliance Data Systems Corp., parent company of Epsilon, released its second quarter results this week, showing a 5% increase in revenue.

The company attributed the increase to the success of Canadian Air Miles and multiple contract renewals with long-standing clients, including RONA, Bank of Montreal and Epsilon client National Geographic. Epsilon also posted revenue growth of 5% for the quarter, and the marketing firm is expanding its worldwide headquarters in anticipation of further growth.

“We are competitive in a growing space, in terms of budget shifts from non-measurable forms of advertising to more ROI-based marketing services programs, which is what Epsilon excels at,” Michael Iaccarino, president and CEO of Epsilon, said of the company's performance. “Even though the economy is not doing great, we continue to benefit from the trend of snippets of that spend being shifted to one-to-one, measurable marketing programs.” 

Iaccarino added that Epsilon's integrated suite of services played a key role in winning new clients this year and that the marketing firm is gaining traction in new verticals such as communications and sports.

 

Loading links....

Sign up to our newsletters

Company of the Week

Since 1985, Melissa Data has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa Data offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

DMN's Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here