Advo Lowers Q3, Yearend Forecast

Share this content:
Direct mail marketer Advo Inc., Windsor, CT, lowered its revenue and profit expectations through the remainder of the 2002 fiscal year The company said the lower projections were due to softness in mail volumes and slower than anticipated growth in the third quarter.


The company expects third quarter revenue of $278 million to $280 million, down slightly from $281.8 million last year. Net income is projected to be $12 million to $13 million, excluding special charges, versus $13.5 million last year.


Revenue for the fourth quarter is expected to be $290 million to $295 million, up slightly from $286.1 million last year, and revenue is expected to be $13 million to $14 million. Yearend revenue is expcted to be the same or slightly lower than last year's 1.1 billion.


close

Next Article in Data/Analytics

Sign up to our newsletters

Company of the Week

Since 1985, Melissa has helped thousands of companies clean, correct and complete contact data to better target and communicate with their customers. We offer a full spectrum of data quality solutions, including global address, phone, email, and name validation, identify verification - available for batch or real-time processes, in the Cloud or on-premise. Our service bureau provides dedupe, email/phone append and geographic/demographic append services for better targeting and insight. For direct mailers, Melissa offers easy-to-use address management/postal software, list hygiene services and 100s of specialty mailing lists - all with competitive pricing and excellent customer service.

Find out more here »

Career Center

Check out hundreds of exciting professional opportunities available on DMN's Career Center.  
Explore careers in digital marketing, sales, eCommerce, marketing communications, IT, data strategies, and much more. And don't forget to update your resume so employers can contact you privately about job opportunities.

>>Click Here

Relive the 2017 Marketing Hall of Femme

Click the image above