Advo Expands Ad Programs in 2 Indiana Markets
The expanded frequency begins this month. Advertisers now can reach consumers weekly. These markets cover a combined 288,000 households. Advo said the expansion is driven by increased client demand in these markets.
"This expansion reflects our continued investment in our network and was developed in partnership with our clients," said Gary Mulloy, Advo chairman/CEO. "The result is an improved program with greater targeted advertising options designed to increase the ROI of our clients' advertising investments."