Acxiom Leader Opens Nasdaq Today
Acxiom originally was to open the Nasdaq on Sept. 13, 2001, but company officials were unable to travel to New York following the terrorist attacks. Acxiom has been listed with Nasdaq since December 1983.
DataMentors is a full-service provider of data-as-a-service, data management, business intelligence, and campaign ...
As data collection grows easier, predictive models become more viable. However, there's still work to be done.
Today's jumbled customer journey leaves a trail of data that marketers can use to inform their strategies across all channels.
The Digital Analytics Association announced several new officers and appointees to its Board of Directors.