3 Retail Customers Pick Coremetrics

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Coremetrics, an online marketing analytics solutions provider, said yesterday that Collectiblestoday.com, Finish Line Inc. and Vision Direct Inc. have selected Coremetrics Marketforce for Retail to track and analyze online customer and visitor behavior.

Collectiblestoday.com is the Web marketing arm of The Bradford Group, an international provider of limited-edition collectibles. Finish Line is an athletic retailer that specializes in footwear, apparel and accessories. Vision Direct is an online direct-to-consumer supplier of contact lenses worldwide.

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