Data Silos

Discovering the "nonline" land in the world of e-commerce

Discovering the "nonline" land in the world of e-commerce By

Google analyzes the middle ground between where online ends and offline begins.

Teradata Partners Conference: All data in all channels at all times

Teradata Partners Conference: All data in all channels at all times By

The theme of the 2012 Teradata Partners Conference is unification. To that end, the company announced the release of its Unified Data Environment.

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R2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance.

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Featured Articles

Delivered: Fitness Postcards

Delivered: Fitness Postcards

What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)

Liking Social Data

Liking Social Data

Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.

Everyday Email Essentials

Everyday Email Essentials

Here are three must-have data sets that every marketer should include in his or her email strategy.