Daily deal company LivingSocial will launch its first credit card in the coming months, said Brendan Lewis, director of corporate communications at LivingSocial. The card will offer loyalty benefits to users and no annual fee.
Couponing company Valpak redesigned its iPhone and Android apps and launched its first-ever iPad tablet app, said Nancy Cook, the company's VP of digital business development.
Groupon, Netflix, Sears, Draftfcb and Infogroup baffled and impressed us in 2011.
Dunkin' Donuts launched a daily deal through Groupon on Dec. 30 that is aimed toward first-time Groupon customers, said Jessica Gioglio, public relations and social media manager at Dunkin' Brands Inc.
Online home improvement marketplace BidMyCrib.com filed a lawsuit on Dec. 6 against Groupon that alleges the daily deals company altered its merchant agreement without notifying the merchant or soliciting consent to the changes.
Groupon sold more than 650,000 holiday deals between Black Friday and Cyber Monday, an increase of 500% compared with the same weekend last year.
Groupon's Nov. 4 initial public offering (IPO) raised $700 million, the largest IPO by an Internet company since Google's 2004 IPO generated $1.7 billion. The IPO, which took more than five months to complete due to accounting metric discrepancies, brings the daily deals company's valuation to roughly $12.7 billion.
Gilt Groupe has acquired daily deals site BuyWithMe, according to reports. The acquisition will take effect on Nov. 1, according to BetaBeat, which first reported news of the acquisition on Oct. 28.
Google expanded its daily deals product Google Offers on Oct. 26 to include offers from 14 deal providers, such as Gilt City, Tippr and Mamapedia. The company also added a form that enables consumers to personalize Offers according to their interests.
LivingSocial enters into advertising agreement with Clear Channel Radio. Does it make sense to advertise on such an antiquated platform?
Groupon's and LivingSocial's email open rates continue to trend upward, according email and social analytics firm eDataSource.
For those wanting to know how to make a turkey burger or a high colonic at a luxury spa sound like Shakespeare — or at least like something out of feckless fabulist James Frey's fiction factory — see Groupon's editor-in-chief Aaron With.
Company of the week
Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. First-time and well-established mailers can rely on Fairfield Marketing Group's expertise to help launch campaigns into positive and profitable ventures.
It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.
Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.
How marketers can navigate the new customer engagement era.