D-J Associates Takes Over Coffee Buyer File
The average unit of sale on the file is $35. Buyers have an average age of 40 and an average annual household income of $60,000.
Recency of three, six and 12 months can be selected on the file.
Harnessing personas, loyalty programs, and new technologies can help marketers better connect with customers.
The industries business unit, led by ex-White House CIO Vivek Kundra, will serve six industry groupings.
Columbia University raises nearly $7 million in donations in just 24 hours with a combination of social media, live events, and gamification.