In most professional services organizations, there is an inherent tension between the sales team and the services team. Why is this? Sometimes, the professional services team perceives that the sales team has over promised on the capabilities of the product. Other times, the services team may feel that the sales team misrepresented the scheduling or the timing of the implementation. Worst, the services team may uncover that the sales team has underpriced the project.
Company of the week
Marketry can connect you with the right audience, using effective channels and deliver measureable success. Whether your plan includes online media, offline direct marketing or an integrated combination - we can help.
A growing number of marketers are making digital marketing a top-shelf priority.
Think of telemarketing as a long-term activity, built on a solid database marketing approach, and you'll reap its greatest rewards.
Sales attribution is imperative for a company and its growth.