Customer Privacy

New COPPA Rules Go Live

New COPPA Rules Go Live

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Updated COPPA regulations go into effect today. Here's what marketers need to know.

Customers Put Their Trust in AmEx, USPS, and Amazon; Social Media Not So Much

Customers Put Their Trust in AmEx, USPS, and Amazon; Social Media Not So Much

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Household names score high on privacy with consumers, who tell the Ponemon Institute they feel less in control of their personal information than ever.

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Turning Big Data Into Smart Data

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Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.