So, what is Haddop exactly?
At the risk of sounding like Yoda: Technology may dazzle, but mobile strategy does not it make.
Everyone knows it's important to look at customer behavior—but what about the impact mood has on buying habits?
Start thinking of social media as a massive data repository, a digitized focus group with millions of unpaid participants.
Building personal connections with customers drives the greatest value for a brand.
Company of the week
Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.
Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.
Intent, which tells you who, how, and when to target, is a common thread on the customer journey.
It's been a bad year for TV service providers.