Creative Strategy

Today's Marketing Agency Must Be a Driving Force

Today's Marketing Agency Must Be a Driving Force

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15 agency executives examine the evolving role of the marketing agency to clients and the industry at large.

Don't Waffle Around With Your Content Marketing

Don't Waffle Around With Your Content Marketing

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It's International Waffle Day. Content marketing never tasted so good.

The Mechanics of Marketing at GE

The Mechanics of Marketing at GE

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Data and storytelling comprise the nuts and bolts of the innovator's Brilliant Machines campaign.

Moleskine and Adobe Strike the Right Note

Moleskine and Adobe Strike the Right Note

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The companies use targeted direct mail to showcase global student creativity via a mutually beneficial partnership between brand, agency, and vendor.

Content Marketing Gets Creative

Content Marketing Gets Creative

4 ways marketers are using content to increase brand awareness and drive sales.

Even Executives Need to Get Their Learn On

Even Executives Need to Get Their Learn On

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Take your head out of the sand. The digital future is happening today. But don't worry. It'll all be OK.

Caples: All Guts, All Glory

Caples: All Guts, All Glory

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That feeling you get when you're in the presence of great creative—that's what Caples 2013 was all about.

Perfection's Place in the Creative Process

Perfection's Place in the Creative Process

With a set of standards and processes in place, you can spend more time on what you are here to do: ideate, iterate, and create.

P.INK-spiration: Crowdfunding Tattoos for Breast Cancer Survivors

P.INK-spiration: Crowdfunding Tattoos for Breast Cancer Survivors

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Creative agency Crispin Porter + Bogusky launches a social-based platform to connect talented tattoo artists with women looking to turn their mastectomy scars into empowering body art.

Wunderman's Digital Focus Clear: Appoints Lincoln Bjorkman as Global Chief Creative Officer

Wunderman's Digital Focus Clear: Appoints Lincoln Bjorkman as Global Chief Creative Officer

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The award-winning creative director, recruited from DigitasLBi, will set the creative direction for Wunderman's more than 170 global offices.

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Founded in September 2009, Stirista is an integrated marketing agency that specializes in micro-targeting via traditional and digital channels. Our mission is to help companies, non-profits, and universities alike find new prospects and better understand their existing contacts. We are on the preferred vendor list for a handful of Fortune 500 companies with three of the ten largest companies in the world turning to us for marketing insights. To put it simply, we're young (at least at heart), ambitious, and sometimes impulsive-but always hungry for new ideas.

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Stirista

Stirista

Founded in September 2009, Stirista is an integrated marketing agency that specializes in ...