CPC Associates Acquires Survey Data Compiler

Share this article:
CPC Associates Inc. has acquired the assets of survey data compiler American Smoker Registry for an undisclosed sum, the Horsham, PA, list company said yesterday.


As a mailing list compiler, broker and manager, CPC will benefit from the acquisition by expansion of its compilation methods and adding to its data, the company said.


Formerly based in Pine Top, AZ, ASR compiles exact date of birth data on smokers for major tobacco companies' use in direct mail campaigns.


In other news, the company debuted its CPC Canadian New Movers database of 450,000 last-three month new movers in British Columbia, Alberta, Ontario and Quebec. The list is sourced from telephone directories and has a base price of $85/M. Selects include geography, gender, dwelling type, ethnicity, religion and telephone numbers.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.

NBA Names Insurance Exec as its CMO

NBA Names Insurance Exec as its CMO

Nationwide and State Farm veteran Pamela El takes the league's marketing helm next month.