CORRECTION: Group La Poste Makes First U.S. Acquisition
Service. It is not a competitor, as was reported here Oct. 4. Information in the Oct. 4 DM News Daily was incorrect.
US Monitor launches a mailing condition reporting service to help mailers ensure a positive experience for their customers.
ACMA chairman Martin McClanan warns his colleagues get to know their elected officials or risk a return to 2007.
A direct marketing "giant," he wrote the classic book on recency and frequency.