Coremetrics Signs 3 More Retailers
The retailers will use Coremetrics Online Analytics 2004, a Web analytics platform that captures and stores all customer and visitor click-stream activity to build Lifetime Individual Visitor Experience profiles.
A Q&A with Mark Wright, president and CEO, Targetbase.
Ogilvy & Mather launches OgilvyAmp, a think tank for data-driven marketers headed by expatriates from Little Rock's best-known data company.
Retail solutions provider seeks to up its data analytics game for large and midsized retailers.