Core Competencies

Core Competencies Make the Difference in Marketing

Core Competencies Make the Difference in Marketing

Transformative marketing leaders 'create the new and different'

Marketing Leaders Must Get Results

Marketing Leaders Must Get Results

Driving change across an organization requires core competency of focusing on action and outcomes

Leading the Marketing Team in a Changing World

Leading the Marketing Team in a Changing World

Using the core competency of inspiring others to motivate a marketing team and drive exceptional performance

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Concerned about growth? With over 25 years experience in the industry, the list experts at Fairfield Marketing Group possess the know-how to help immediately improve any domestic or international direct marketing effort. First-time and well-established mailers can rely on Fairfield Marketing Group's expertise to help launch campaigns into positive and profitable ventures.

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Featured Articles

Turning Big Data Into Smart Data

Turning Big Data Into Smart Data

It doesn't matter how much data you have if you don't integrate your data sets, says market researcher Matthias Hartmann.

5 Reasons to Rethink Radio Right Now

5 Reasons to Rethink Radio Right Now

Radio version 2014 delivers an exciting palette of marketing tools to make the medium of sound more effective for direct response advertisers.

Brands Have Lost Control, and It's OK

Brands Have Lost Control, and It's OK

How marketers can navigate the new customer engagement era.