CoolSavings CEO Buys More Stock

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Matthew Moog, president/CEO of online coupon company CoolSavings Inc., has paid roughly $63,588 to acquire 968,000 shares of the Chicago firm's outstanding stock.


The purchase increases Moog's holdings in CoolSavings, a company he joined in 1996 as vice president of sales. Moog has bought stock each year in the company since it went public in 2000. His holdings, however, are less than 1 percent.


CoolSavings has 24 million registered consumers who visit coolsavings.com to download coupons from a list of advertisers. It boasts grocery, store and online coupons, samples, newsletters and gift certificates as well as rebates from advertisers.


In October, the company began the CoolSavings Marketing Network, an online network for print-at-home coupons and samples from retailers, restaurants and consumer packaged goods makers. It started with coupon offers from 3M, Unilever, Hoover, Gorton's, General Mills, Hormel and Dannon.


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