Convio Teams With Heller for Nonprofit Software

Share this article:

Convio Inc., a provider of on-demand software and services for nonprofits, and nonprofit consultancy Heller Consulting announced a partnership to help nonprofit organizations with their Internet fundraising.

The companies will offer new real-time data integration between Convio's online solution and Blackbaud's Raiser's Edge, the nonprofit sector's widely used database.

The partnership lets nonprofits conduct more strategic and higher-impact multichannel fundraising and marketing programs. It also synchronizes online and offline data, letting users have a more complex view and understanding of donors' interests, motivations and history of giving.

Through the software integration, nonprofits can automatically search their Raiser's Edge database to detect possible matches and provide better search by recognizing donors based on information stored within the database. They also can drive higher levels of engagement through more targeted and personalized campaigns that leverage the stored data.

The new software connector will be available later this year.
Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Hawk Search Widens its Global Reach

Hawk Search Widens its Global Reach

Hawk Search's solution offers support for more than twice as many languages as other site search providers, according to the company.

Candidates Offer Change In The Form of Targeting

Candidates Offer Change In The Form of Targeting

A campaign for Ben Carson raised $2.8 million despite his lack of cooperation.

Target Names Retail Veteran Brian Cornell as CEO

Target Names Retail Veteran Brian Cornell as CEO

He leaves the top job at PepsiCo Foods to take the spot vacated by Greg Steinhafel in the aftermath of the data breach.