Marketers continue to invest in content, but still don't seem to understand how to really leverage that investment
With new solutions for display marketing, and marketer concerns on how ads and content align, better content mapping is becoming an essential step to message management
The direct seller of kitchen tools uses a digital asset management tool to ensure that both its internal employees and external consultants are promoting a consistent brand message
Company of the Week
Brightcove is the world's leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their most demanding communication challenges because of the unmatched performance and flexibility of our platform, our global scale and reliability, and our award-winning service. With thousands of customers and an industry-leading suite of cloud video products, Brightcove enables customers to drive compelling business results.
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