Skechers USA Inc. has agreed to settle FTC charges that the company made unfounded and deceitful claims about the benefits of its Shape-Ups fitness shoes.
As a marketer, your ultimate goal is to drive away current customers and repel new prospects, right?
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Retailers' Thanksgiving Day sales pitches came in heavy via email.
Key passages from the mailing industry's anti-exigency appeal to the Postal Regulatory Commission.
The fast casual restaurant chain relies on digital to drive in-store traffic and sales for its seasonal menu.