May 16, 2012
Skechers USA Inc. has agreed to settle FTC charges that the company made unfounded and deceitful claims about the benefits of its Shape-Ups fitness shoes.
February 16, 2012
As a marketer, your ultimate goal is to drive away current customers and repel new prospects, right?
Company of the week R2C GroupR2C creates, produces, distributes and measures messages that inspire and compel consumers to do something with a brand to drive commercial advantage. The full-service advertising agency specializes in creative, production, media, analytics and performance. |
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.
