Connecticut's Liberty Bank Selects Cronin and Company

Liberty Bank, the oldest mutual savings bank in Connecticut, has asked Cronin and Company Inc., Glastonbury, CT, to handle marketing.


The 55-year-old agency will create, produce and place print, radio and television advertisements to position the bank from its competition. It will also handle direct and interactive marketing as well as public relations.


Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Q&A: Scott Pinkney, SVP & creative director, BBDO/Proximity, Toronto

Q&A: Scott Pinkney, SVP & creative director, BBDO/Proximity, ...

Scott Pinkney, SVP and creative director at BBDO/Proximity in Toronto, on customer relationship management, fine art, and his favorite font.

The Evolution of Marketing

The Evolution of Marketing

Marketing is changing. Fifteen top agency leaders share how the role of the agency is changing along with it.

Marketing Challenge: When a Counteroffer Is as Risky as a Good-bye

Marketing Challenge: When a Counteroffer Is as Risky ...

Your top creative director is about to leave your agency for a cushy position with his number one client. What would you do? Answers are due to ginger.conlon@dmnews.com by June ...