Congress

Building Relationships With Elected Officials Is Good Business

Building Relationships With Elected Officials Is Good Business

It's relatively easy—and extremely beneficial—to cozy up to members of Congress.

Hopes Rise for New Postal Reform Bill

Hopes Rise for New Postal Reform Bill

By

The fight for postal reform continues, and hope springs eternal.

Big Data: Innovate or Stagnate

Big Data: Innovate or Stagnate

By

Data. It's big, it's divisive, it's misunderstood, it's lionized—and it's the main topic of discussion at the first annual Data Innovation Day on Thursday, January 24.

With Woolley as CEO, DMA Focuses on Data Marketing

With Woolley as CEO, DMA Focuses on Data Marketing

By

Linda Woolley has been appointed president and CEO of the Direct Marketing Association, continuing the organization's agenda to support and advance data-driven marketing practices.

Should the USPS be privatized?

Should the USPS be privatized?

Even as Congress dawdles and plays political football, privatization of the USPS gains little appeal.

Database marketing discord requires consumer education

Database marketing discord requires consumer education

By

Congress is looking into the practices of database marketing firms—and it's causing a schism between lawmakers, privacy advocates, and marketers.

DMA to Congress: Data brokers are not evil

DMA to Congress: Data brokers are not evil

By

In a recent letter to Congress, the Direct Marketing Association defends a direct marketer's right to bear data, noting that "in the digital age, data-driven marketing has become the fuel on which America's free market engine runs."

Big Data, little privacy

Big Data, little privacy

By

A congressional caucus on privacy has its gimlet eye trained on data brokers.

USPS adopts new products and services to stay solvent

USPS adopts new products and services to stay solvent

By

USPS chief Patrick Donahoe set out his vision for the agency at the National Postal Forum in April.

SOPA & PIPA: The Web is as mad as hell and it's not going to take it anymore

SOPA & PIPA: The Web is as mad as hell and it's not going to take it anymore

By

SOPA & PIPA: Two little acronyms that have the Web in a tizzy.

USPS agrees to moratorium on post office closures

USPS agrees to moratorium on post office closures

By

The U.S. Postal Service (USPS), in response to a request made by multiple U.S. senators, agreed to a five-month moratorium on closures of post offices and mail processing facilities on Dec. 13.

Retailers rally for simplified online tax code

Retailers rally for simplified online tax code

E-commerce retailers and wireless companies are teaming up to lobby Congress to simplify the taxation process for digital goods, such as MP3s, e-books, mobile apps and games. Working with various industry groups, the companies are supporting legislation that would simplify the tax code for digital items.

Sign up to our newsletters

Latest Jobs:


Company of the Week


SK&A is a leading provider of U.S. healthcare information solutions and databases. As part of IMS Health, SK&A researches and maintains contact and profiling data for over 2 million healthcare providers, including 800,000+ prescribers. SK&A's data supports research and marketing initiatives for life sciences, medical device, managed healthcare, direct marketing, publishing, education and more. SK&A's proprietary databases are telephone-verified twice per year from its world class Research Centers. SK&A enables multi-channel marketing and sets the standard for data quality and reliability. SK&A's customers include many of America's most recognized healthcare, publishing and pharmaceutical institutions.


Featured Listings

SKA

SKA

SK&A is a leading provider of U.S. healthcare information solutions and databases. As ...