Something not quite kosher is happening at this agency. See how our readers would handle the situation.
Something not quite kosher is happening at this agency. See what our readers had to say about it.
How do you make your company stand out when its competitors are big names like Google, Microsoft and Apple? Prezi's head of marketing was faced with this very challenge.
Tracking the online activities of local competitors can give small businesses insight into marketing tactics they might try, or avoid.
Paul Marobella, the new head of Havas's creative intelligence unit, thinks so. In fact, he thinks it's the glorious weapon marketers must wield to conquer Big Data.
A survey of 300 email marketers uncovers a lack of customer segmentation and competitive intelligence.
Company of the week
Data Services, Inc. meets the needs of today's data-driven marketer by providing front-end database management and data analytics platforms alongside our expertise in global contact data quality, database building and ongoing maintenance that comes with our 45+ years in business.
Spectrum Spatial attempts to make the world a small marketplace for B2B and B2C companies alike.
Intent, which tells you who, how, and when to target, is a common thread on the customer journey.
It's been a bad year for TV service providers.