The Ravens did what they could to win the game, but how did the advertising stand up to capturing our attention?
Consumers come for the game, but they stay for the commercials.
Over the past two years, AccentHealth began geotargeting ads in its network to promote businesses within a three-to-five mile radius of each doctors' waiting room.
How manly is too manly? Brut's tagline, "the essence of man," takes on a new meaning with its 2012 campaign ads.
Earlier this week Burger King (BK) pulled a commercial featuring Mary J. Blige singing "Crispy chicken, fresh lettuce, three cheeses, ranch dressing wrapped up in a tasty flour tortilla," according to Gawker. The commercial was part of a set of BK's "Exciting things are happening in Burger King" commercials featuring famous celebrities, such as David Beckham, Jay Leno and Salma Hayek.
What's in our mailbox this month: fitness postcards from Retro Fitness, American Woman Fitness Centers, Union's United Taekwondo Academy, and Bally Total Fitness. (We're totally pumped.)
Social data can improve a brand's bottom line and customer relationships. Just ask brands Infiniti and Diamond Nexus.
Here are three must-have data sets that every marketer should include in his or her email strategy.