Comedy Clubs Pick Razor & Ties for DRTV

Share this article:
Rascals International Inc., which operates comedy clubs throughout the United States in addition to a comedy Web site, has contracted with Razor & Tie Direct to market merchandise through direct response television.


Razor & Tie also will market Rascals products created for the home video market. Further information about the partnership was not disclosed.


Rascals International, West Orange, NJ, has clubs in the New Jersey towns of West Orange and Ocean, as well as Phoenix and Springfield, MA. A fifth club is scheduled to open shortly in West Chester, PA.


Razor & Tie Direct, New York, is a DRTV agency and independent music label.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in News

Customer Centricity Is Spurring Marketing-Tech Investments

Customer Centricity Is Spurring Marketing-Tech Investments

A majority of marketers rank customer satisfaction improvements as paramount in the technology investment decisions.

Big, Bold Moves in the C-Suite

Big, Bold Moves in the C-Suite ...

JCPenney appoints Home Depot's Marvin Ellison as CEO; Harte Hanks and JWT add hitting power to their C-level benches

Campaign Comes to the States

Campaign Comes to the States

DMN's UK-based sister publication launches Campaign US