Columbia House Adds Ethnic Selects Through LSC
The file's ethnic selects consist of 2.3 million members identified by ethnicity. Groups represented include Chinese, Japanese, Jewish, French, German, Hispanic, Irish, African-American, Swedish, British and Italian.
The file has a base price of $105/M.
This new file is also appended with demographic selects such as presence of children, income, age, gender and lifestyle data.
For more information contact Mike Segreto, Columbia House Clubs list sales manager at 203/791-4487 or e-mail: firstname.lastname@example.org.