CoActive Melds iShops Into Digital Intelligence

Share this article:
CoActive Marketing Group Inc. consolidated its interactive businesses into an entity called Digital Intelligence Group.


The new interactive marketing services unit inherits accounts such as Captain Morgan Rums, Valvoline, Kikkoman, General Motors Corp. and Anthem Financial Services. It also will handle the Cincinnati Visitors Bureau, Foster Farms, Garanimals, Campbell Hausfeld and CoActive-owned U.S. Concepts clients Diageo and Schieffelin & Somerset.


The New York firm (www.groupdi.com) offers interactive strategy and marketing programs, design and development, content development, software engineering and database management. Roland Grybauskas, an 18-year ad and marketing veteran, is president of Digital Intelligence.


Share this article:
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Former Lenovo Executive to Head Digital Marketing at Interakt

Former Lenovo Executive to Head Digital Marketing at ...

Elijah Degen brings 15 years of experience to his new role at the digital agency.

Analytics Is a CMO's Best Friend

Analytics Is a CMO's Best Friend

CMOs who want to extend their tenure should embrace analytics to improve marketing performance and enable innovation.

Yo-ho, Yo-ho! An Automated Life for Me [Infographic]

Yo-ho, Yo-ho! An Automated Life for Me [Infographic]

Increased productivity is the real Hook for marketing automation.