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Merkle, DMNews celebrate agency's 20 years
Social media shares the spotlight in larger campaigns
It is fast becoming a staple in integrated campaigns but social media still works best as a component in a larger initiative, say experts. Three campaigns offer examples of how you can harness the power of this burgeoning channel. Click here to read.
Readers share their thoughts about DMNews
Industry leaders share their thoughts on DMNews at the DMA08 Conference & Expo in Las Vegas. Click here to watch.
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