CMOs on the Move: May 21, 2013

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CMOs on the Move
CMOs on the Move

Who it is: Sean Dee, appointed CMO and EVP of Outrigger, a hospitality company.

What's his role: He is responsible for directing global marketing and brand strategies and to address market-specific needs for the company's Hawaii and Asia-Pacific regions .

Where was he prior: Dee was most recently President of Global Branding for Anschutz Entertainment Group. He previously served as CMO for Hard Rock International.

Why was he appointed: “Sean has an impressive background in all aspects of marketing and sales, including brand creation and management,” says Outrigger President and CEO David Carey.

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Who it is: Helle Huxley, named CMO of Aquilent, a provider of web solutions to federal agencies.

What's her role: Huxley will oversee marketing efforts driven by new federal guidelines governing digital and cloud-based strategies. She will also direct new corporate initiatives in the area of customer communications.

Where was she prior: She was most recently VP of Marketing for Management Concepts. Before that, she served in the same role at FedSources (now Deltek's GovWin).

Why was she appointed: “Ms. Huxley's unique combination of federal practice experience and creative thinking will further solidify Aquilent as an industry leader in federal cloud computing and digital communications,” says Aquilent CEO David Fout.

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Who it is: Giles House, promoted to CMO and SVP of CallidusCloud, a cloud software provider

What's his role: He will be responsible for all marketing activities for the company.

Where was he prior: House was most recently CalllidusCloud's VP of marketing communications and products in North America. He previously held positions at SAP, Active Risk, and Maxima

Why was he appointed: “Giles' track record in selling and marketing software contributed to pipeline growth of 95% in 2012 and record attendance at 2013's C3, our annual customer conference,” says CallidusCloud President and CEO Leslie Stretch.

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Who it is: Sheila Reed, named SVP and CMO of ASPire Financial Services, a provider of retirement plans

What's her role: Reed will be responsible for managing the overall strategy and direction for product development and packaging, brand, marketing, and communications efforts.

Where was she prior: Reed arrives at ASPire from worker's compensation provider PMSI, where she was VP of marketing. Previously, she served in marketing roles at KPMG and BearingPoint.

Why was she appointed: “Shelia's experience in leading highly complex and diverse initiatives that drive tangible results will serve us well,” says ASPire President and CEO Pete Kirtland.

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Who it is: Isaiah Henry, appointed CMO of Professional Community Management (PCM) of California, a management company for homeowner associations

What's his role: He is charged with developing and executing the PCM's strategic marketing platform, identifying new markets, and cultivating new strategic partnerships.

Where was he prior: Henry was most recently VP of business development at The Merit Companies.

Why was he appointed: “Isaiah's unique ability to apply branding concept to relationship-building that will be the game changer for us,” says PCM CEO Donny Disbro.

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