CMGI Puts $10M Into Question Technology Firm

Share this article:
CMGI @Ventures and Novak Biddle Venture Partners Monday injected $10 million in second-round financing into AnswerLogic, Washington, a firm that produces question-answering technology for Web sites.


The investment is the second made by the CMGI @Ventures Technology Fund since its January launch. CMGI @Ventures, the funding arm of Net holding conglomerate CMGI Inc., Andover, MA, has $1 billion in the fund.


AnswerLogic technology is designed to answer questions posed by customers on e-commerce sites. The so-called "natural language" technology avoids the use of non-contextual links like those served by some search engines. The company hopes to sell the technology as a technical support product and a classroom device.
Share this article:
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

News Byte: CX Scores to Take Their Place Beside Price Listings

News Byte: CX Scores to Take Their Place ...

E-commerce aggregator PriceGrabber will begin offsetting price info with service expectations.

Data Byte: Interactive Ad Revenues Exceeding TV for the First Time

Data Byte: Interactive Ad Revenues Exceeding TV for ...

At nearly $43 billion, interactive advertising revenues exceeded broadcast for the first time in 2013.

Marketers: Data Rich and Knowledge Poor

Marketers: Data Rich and Knowledge Poor

While advertisers have become incredibly data-savvy, the most difficult challenge remains causally linking that data to outcomes that really matter.