CMG File Now is MKTG Academic & Professional Book Buyers Database

Share this article:
MKTG Services, a Newtown, PA-based affiliate of CBCInnovis, said yesterday that it has relaunched the MKTG Academic & Professional Book Buyers database.


The MKTG Academic & Professional Book Buyers file has more than 2.1 million last-24-month and 1.4 million last-12-month book buyers. The file previously was known as the CMG Academic and Professional Book Buyer file.


This database is updated biweekly and is sourced from several U.S. book publishers, including Oxford University Press, Aspen Publishers, McGraw-Hill and Yale University Press. The base rate is $95/M.


Kristen Bremner covers list news, insert media, privacy and fundraising for DM News and DMNews.com. To keep up with the latest developments in these areas, subscribe to our daily and weekly e-mail newsletters by visiting www.dmnews.com/newsletters

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization. Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions