ClientLogic Wins Automotive Files
ClientLogic Specialists Marketing Services, Weehawken, NJ, yesterday announced its appointment as list manager for more than 45 automotive subscriber files from Primedia effective Aug. 1.The files total 3 million names and include six groups of titles.
· The Consumer Group includes Automobile, Motor Trend and Truck Trend.
· The Domestic Performance Group includes Car Craft, Chevy High Performance, Corvette Fever, Hot Rod, 5.0 Mustang and Super Fords, Mustang & Fords, Mustang Monthly, Circle Track, Mopar Muscle and Stock Car Racing.
· The Lowrider Group contains Lowrider and Lowrider Euro.
· The Import Group contains Car Audio & Electronics, European Car, Eurotuner, Honda Tuning, Import Tuner, Sport Compact Car, Super Street, Turbo & High-Tech Performance and VW Trends.
· The Street Rod and Performance Group has Classic Trucks, Custom Rodder, GM High-Tech Performance, High Performance Pontiac, Popular Hot Rodding, Rod & Custom, Street Rodder, Super Chevy, Vette, Muscle Mustangs and Fast Fords and Kit Car.
· The Truck/Off-Road SUV Group includes 4Wheel Drive & Sport Utility, 4Wheel & Off-Road, Four Wheeler, JP, Custom Classic Trucks, Mini Truckin, Off Road, Sport Truck, Truckin's SUV and Truckin.
Data cards for the files will be available Aug. 1 through ClientLogic.
