ClientLogic Announces Return of Star Magazine List
Star publisher American Media Inc. removed the file from the market in June. The magazine was revamped at the start of this year, and the newly enhanced list is now available.
The Star file is 80 percent female with a median age range of 25-44 and household income of $39,626. Subscribers pay an average of $56.96 annually for 52 issues.
Selections include geography, gender, source and recency as well as new enhanced selects such as age, presence of children, age of children, ethnicity, income, apparel buyers, cosmetics buyers, entertainment product buyers and lifestyle selects.
As of April 15, the file also will offer Z-24 selects on the Star list.
ClientLogic suggests this file for offers including apparel, beauty, book, children's merchandise, continuity clubs, credit card, publishing, epicurean and general merchandise.