Client X Client Taps Raab as President

Share this article:
David M. Raab has been named president of Client X Client, a consulting and software firm specializing in customer value optimization.


Raab, a longtime industry consultant and DM News columnist, will oversee creation of consulting methodologies and software products based on Basking Ridge, NJ-based Client X Client's Customer Experience Matrix.


Client X Client captures operational and marketing interactions within a single, consistent framework.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Data/Analytics

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Data/Analytics

One Third of Companies Fail to Measure Data Quality ROI

One Third of Companies Fail to Measure Data ...

Twenty percent of companies assume their data quality tools pay off, while another 10% doesn't monitor ROI at all.

Ensighten and Anametrix Unite in an Open Relationship

Ensighten and Anametrix Unite in an Open Relationship

Ensighten's purchase of the analytics company is about giving ultimate ownership of data to marketers, says CEO Josh Manion.

The Perils (and Positives) of Vanity Metrics

The Perils (and Positives) of Vanity Metrics

Experts break down the up- and downsides of popular vanity metrics, such as Facebook likes and Twitter followers.