Classic Direct Marketing

Salesforce.com combines social investments for Marketing Cloud

Salesforce.com combines social investments for Marketing Cloud

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Salesforce.com announced Marketing Cloud, an application that combines the assets from Radian6 and Buddy Media.

Q&A: Tim Anderson, SVP of retail and foodservice, Challenge Dairy

Q&A: Tim Anderson, SVP of retail and foodservice, Challenge Dairy

Tim Anderson, SVP of retail and foodservice, Challenge Dairy, on the company's use of engaging, interactive marketing.

Furniture titans face off with multichannel 
tactics despite housing crisis

Furniture titans face off with multichannel 
tactics despite housing crisis

Because of the housing crisis, it's been a challenging couple of years for home-furnishings retailers such as Pottery Barn and Crate & Barrel. However, business is looking up, particularly online.

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