Chicago 2016 names Ogilvy Chicago digital AOR

Share this article:

Chicago 2016, the exploratory committee seeking to host the 2016 Olympic Games in Chicago, has named Ogilvy Chicago as its digital agency of record.

Ogilvy Chicago, which includes Ogilvy & Mather Advertising and OgilvyOne, will be a strategic partner in redeveloping Chicago 2016's digital presence.

“It is every marketer's dream to be part of such a big vision that has the opportunity to change a city's landscape for generations to come,” said Jack Rooney, president of Ogilvy Chicago and North American CEO of OgilvyAction, in a statement.

Other cities competing to host the 2016 Olympic Games include Baku, Azerbaijan; Doha, Qatar; Madrid, Spain; Prague, Czech Republic; Rio de Janeiro, Brazil; and Tokyo, Japan.

Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Agency

Sign up to our newsletters

Follow us on Twitter @dmnews

Latest Jobs:

More in Agency

Are You Really Ready for Customer Experience?

Are You Really Ready for Customer Experience?

Marketers can talk a good game about customer centricity, but actions speak louder than words.

Essentials in Content Marketing: Think like a best-selling author

Essentials in Content Marketing: Think like a best-selling ...

Imagine if all the electronic content thrown your way daily was actually printed on paper. To stand out from those piles of worthless pixels, you must offer your audiences intriguing ...

The Mobile-Email Marriage

The Mobile-Email Marriage

Marketers who considered leaving email at the altar are finding renewed passion for the channel as an ever-increasing number of customers triage, read, and click-through email on their smartphones.