Cheap Web Tickets Save Airlines Money Too

Share this article:
AA.com, the Web site for American Airlines, recently unveiled Web-only rates that will run through June 7 for departures leaving the Austin, TX, and Raleigh-Durham, NC, airports.


Flights from both hubs will go to 10 destinations across the United States and Canada. The deals include $119 round-trip offers from Austin to Chicago and from Raleigh-Durham to Denver.


The deals are part of the airline industry's efforts to cut distribution costs along with consumer ticket prices, said Kate Rice, an analyst at PhoCusWright, a research firm covering travel e-business.


Rice said the Internet allows the airlines to bypass global distribution system charges levied within the industry as well as fees that normally go to travel agents.


Share this article:
You must be a registered member of Direct Marketing News to post a comment.
close

Next Article in Digital Marketing

Follow us on Twitter @dmnews

Latest Jobs:

Featured Listings

More in Digital Marketing

How Amazon Ads Might Change the Game

How Amazon Ads Might Change the Game

Will the Great Recommender introduce "pretargeting" to the menu? Is it destined to become the King of Conversion? Or will its ad business simply settle in between Google's and Facebook's?

Less Than Half of Marketers Say the C-Suite "Gets" Digital

Less Than Half of Marketers Say the C-Suite ...

The long road to digital marketing leadership starts with organizational alignment, a study finds.

Candidates Hook Into Twitter

Candidates Hook Into Twitter

A digital agency for politicians puts the power of presidential electioneering into the hands of Congressional campaigns.